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Hyper-casual trends to follow (and not to follow)
Gamasutra
Take a look at snapshots of the top 100 charts from the past year and you’ll see clear trends of games that made it. B…
In the Press
Supersonic launches transparent and automated self-serve platform for hyper-casual developers
Gamasutra
Leading hyper-casual game developer and publisher Supersonic Studios, owned by mobile marketing company ironSource, anno…
In the Press
How we turn good games into great games
Gamasutra
The benefit of working for a hyper-casual mobile game publisher is that I see hundreds of games on a weekly basis, and g…
In the Press
In-App Bidding Accelerates On Facebook’s Audience Network
AdExchanger
Facebook’s Audience Network is seeing in-app bidding start to pick up some serious momentum. The number of publishe…
In the Press
Facebook Audience Network: Apps Using Bidding Up 7x From 2019
AdWeek
Facebook said the number of applications using bidding with its Facebook Audience Network monetization platform is seven…
In the Press
ironSource Expects 70% of Its Mediation Traffic To Run Through In-App Bidding by End of Year
MarTech Series
Leading mobile marketing company ironSource today announced impressive growth and developments in its in-app bidding pla…
In the Press
IronSource opens up Facebook Audience Network to its in-app bidding platform LevelPlay
PocketGamer.biz
Mobile marketing firm IronSource has revealed that its in-app bidding platform, LevelPlay, will now support Facebook Aud…
In the Press
IronSource adds new functionalities to its UA dashboard
PocketGamer.biz
Mobile marketing specialist IronSource has added new functionalities to its user acquisition dashboard. Users will no…
In the Press
IronSource adds creative insights to its user acquisition platform
VentureBeat
User acquisition for mobile apps and games is an increasingly automated process, and so mobile marketing companies like …
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